Lens

Performance insights through a creative lens.

Unlock growth from your paid advertising with powerful creative reporting that your team & brands love using.

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Automated Reporting

Quickly create and share creative reports by any segment or metric.

Goal Tracking

Gamify and incentivize teams to outperform your goals.

Industry Benchmarking

Compare results with over 30,000 other advertisers.

Automated Inspiration

Enable agents to research, ideate and iterate your advertising.

Axe the ad spend tax.

Other Analytics Tools

Your performance should not mean you have to pay more.

Ad Spend
Analytics Cost

Lens Analytics

We’re on the same team scale your account to the moon & enjoy flat pricing.

Flat Rate Pricing
Ad Spend
Lens Cost
Creativity is complex, butpricingdoesn’t have to be. Get the simplest self-serve pricing, with no strings attached.
CREATIVE REPORTING

Beautiful, shareable white-labeled reports.

Make reporting look as good as your performance. Create fully customizable reports and generate external links to keep everyone in the loop.

Data presentation has always been difficult when looking at ads, but with Lens, it has made the team much more aligned when deciding how to optimize for the future. Combined with all of Foreplay’s other capabilities, this all in one tool has cut down on software bills, and given us clarity on what matters.

Daniel Bogulewski
Creative Director @ Viasox

We can build client reports in minutes instead of hours, and the password-protected links make sharing updates fast, easy, and secure. No more messy PDFs or back-and-forth emails. Just clean, clear insights our clients love.

Luis Morales
Co-Founder @ Growth Collective
Integrations

Lightning fast insights directly from the source

Trade screenshots, spreadsheets and hours spent searching for direction. Lens allows you to centralize, segment and report on your creative data.

Creative Test Analysis
Group Comparison
Trend Analysis
Contextual Ad Reports

Performance storytelling beyond a pretty picture

Performance and creative teams need context beyond the data. Build and share reports with enriched data.

Gamification

Gamify and incentivize team reporting.

Accelerate time to action by incentivizing creative that works. Unlock transparency over creative that performs, and create addicting real-time feedback loops.

Benchmarks

Compare your analytics to over 20,000+ advertisers.

Get accurate, real-time benchmarks on your main KPIs (CPA, ROAS, CPC, CPM, conversion rate, etc.) compared to your competitors.

Over 100 Benchmarking Segments
  • Health
  • Home & Garden
  • Pets
  • Accessories
  • Fashion
  • Sporting Goods
  • Food & Beverages
  • Beauty
  • Toys & Hobbies
  • Baby
  • Automative
  • Electronics
  • Clothing
  • Books
  • Art
  • Health
  • Home & Garden
  • Pets
  • Accessories
  • Fashion
  • Sporting Goods
  • Food & Beverages
  • Beauty
  • Toys & Hobbies
  • Baby
  • Automative
  • Electronics
  • Clothing
  • Books
  • Art
  • Art
  • Books
  • Clothing
  • Electronics
  • Automative
  • Baby
  • Toys & Hobbies
  • Beauty
  • Food & Beverages
  • Sporting Goods
  • Fashion
  • Accessories
  • Pets
  • Home & Garden
  • Health
  • Art
  • Books
  • Clothing
  • Electronics
  • Automative
  • Baby
  • Toys & Hobbies
  • Beauty
  • Food & Beverages
  • Sporting Goods
  • Fashion
  • Accessories
  • Pets
  • Home & Garden
  • Health
  • Art
  • Books
  • Clothing
  • Electronics
  • Automative
  • Baby
  • Toys & Hobbies
  • Beauty
  • Food & Beverages
  • Sporting Goods
  • Fashion
  • Accessories
  • Pets
  • Home & Garden
  • Health
  • > $1m
    GMV
  • <$100
    AOV
  • $1m - $10m
    GMV
  • >$100
    AOV
  • > $10m
    GMV
AI METADATA

Trade manual work for automated enrichment.

Stop being a slave to manual tagging and report building. Automatically enrich your advertising assets with AI metadata and advanced tag rules.

Let AI tag your creatives with the persona they are speaking too.
Persona Targeting
Automatically transcribe and identify top performing hooks.
Hook Transcription
See what themes and styles you should double down on.
Top Themes
Level up your creative organization with internal ratings.
Manual Rating
Quickly add custom tags by creative ID for report creation.
Custom Tagging
All videos are automatically transcribed with AI.
Video Transcription
See what creators in influencers perform across your entire account.
Facial Recognition
Security

Creative data secured under lock & key

Keep your creative data out of the hands of competitors. Work securely with agencies and restrict access on report snapshots.

Password Protection

Avoid your creative data leaking through unsecured report links.

IP Tracking

See who’s viewing your reports and from where.

Internal Protection

All Lens data remains secure and partitioned from research & benchmarking products.

Get a 7-Day free trial today

Lens comes with Foreplay’s full suite of tools for creative analytics, research, competitor tracking and inspiration.

Delightfully all in one place.

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